There is no shortage of companies who are suddenly using phrases like carbon neutral, net zero, climate positive, and carbon negative in their marketing and communications. But how much of that is buzz and how much is backed by action? As consumers, we have to get smarter. We have to understand that simply throwing a ‘green’ or ‘eco’ phrase onto some packaging does not make the product, nor the company, an environmental or sustainability warrior. We have to dig deeper than that, to look beneath the words to see that there’s substance. And happily we can report that plenty of companies aren’t just paying the climate lip service – 23% of Fortune 500 companies have actual, robust and ambitious climate goals. This is largely due to the fact that we, the consumer, ARE digging deeper, and ARE expecting more from the companies we hand over our cash to. Great work, swrmers! So dive in to find out what some of the biggest global corporations are doing.
Read more5 Big Businesses Turning Green
Chrystal
Carbon Footprint, Carbon Neutral, Carbon Offsetting, Carbon Sequestration, Electricity, Emissions, Energy Usage, Sustainability
Ambition 2030, Apple, carbon engineering, Carbon removal, Cornell University, Huvudroll, IKEA, Loop reusable packaging, Microsoft, Natura &Co, P&G, perovskite, Procter & Gamble, Project Gigaton, Starbucks, Terracycle, Transform to Net Zero, Unilever, Walmart
