6 Sustainability Certifications To Know

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It seems that these days, green is the new black and all kinds of businesses are vying to be the most stylish and in-season. But painting a label a grassy shade of green and calling a product “all natural” doesn’t actually make it so. So, how is a sustainability-minded consumer supposed to know which products are what they say they are?

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Greenwashing: Smoke, Mirrors, and Lies, Oh My!

Bee hive with YouTube logo red play button at center.

Greenwashing is the process of conveying a false impression or providing misleading information about how a company’s products are environmentally sound. There are many different ways that a company can greenwash their product or image. The marketing by massive corporations is done by very smart people with enormous budgets, so there’s no shame in having fallen for greenwashing. But we’re here to help make sure it doesn’t happen again!

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The problem with Greenwashing, and how to spot it

Main painting a billboard green

You’ve probably noticed the sudden abundance of products which are eco-friendly, environmentally friendly, green, biodegradable, sustainable, natural, sourced sustainably, recycled, recyclable, compostable, and so on and so forth. There’s an exhausting list of terms which could be

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Sustainable September

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Depending on where you are in the world, fall or spring is in the air. But for us this month–and every month to be honest–’tis the season for sustainability. We decided to kick off our September by going back to school-style with the basics of how to get started living your most sustainable life.

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8 Green Certifications to Know

Bee hive with YouTube logo red play button at center.

How do you know if the environmentally-friendly and sustainable products you buy actually ARE environmentally-friendly and sustainable? With certifications! Today, Lexi breaks down 8 of the most common, so we can rest assured knowing that we’re really doing our best to live our most sustainable lives in everything from the clothes we wear, to the food we eat, to the products we purchase, to the buildings we live in.

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