Greenwashing: Smoke, Mirrors, and Lies, Oh My!

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Today, we’re talking about “greenwashing”. Greenwashing is the process of conveying a false impression or providing misleading information about how a company’s products are environmentally sound. There are many different ways that a company can greenwash their product or image. The marketing by massive corporations is done by very smart people with enormous budgets, so there’s no shame in having fallen for greenwashing. But we’re here to help make sure it doesn’t happen again!

Today, we’re talking about “greenwashing”. Greenwashing is the process of conveying a false impression or providing misleading information about how a company’s products are environmentally sound. There are many different ways that a company can greenwash their product or image. The marketing by massive corporations is done by very smart people with enormous budgets, so there’s no shame in having fallen for greenwashing. But we’re here to help make sure it doesn’t happen again!